{"id":114412,"date":"2020-03-10T20:23:20","date_gmt":"2020-03-10T19:23:20","guid":{"rendered":"http:\/\/dev.erinmeyer.com\/?post_type=my_book&p=114412"},"modified":"2022-04-13T10:38:35","modified_gmt":"2022-04-13T08:38:35","slug":"the-culture-map","status":"publish","type":"my_book","link":"https:\/\/erinmeyer.com\/books\/the-culture-map\/","title":{"rendered":"The Culture Map"},"content":{"rendered":"

Why does your Swedish colleague have so many problems leading his Chinese team? How do you foster a good relationship with your Brazilian suppliers while sitting at your desk in Europe? How do you navigate the tricky task of performance reviews when your American employees precede negative feedback with three nice comments, while the French, Dutch, Israelis, and Germans skip the positives and get straight to the point? What is the best method for getting your team based on four continents to work together effectively?<\/p>\n

Globalization has led to the rapid connection of internationally based employees from all levels of multinational companies. Where once an employee might have been expected to primarily collaborate with colleagues from his own country, today many people are part of global networks connected with people scattered around the world. Yet most managers have little understanding of how local culture impacts global interaction. Even those who are culturally informed, travel extensively, and have lived abroad often have few strategies for dealing with the cross-cultural complexity that affects their team\u2019s day-to-day effectiveness. The Culture Map<\/em><\/a>\u00a0provides a new way forward, with vital insights for working effectively and sensitively with one\u2019s counterparts in the new global marketplace.<\/p>\n

Based on her work at INSEAD, the \u201cBusiness School for the World\u201d based in Paris, Erin Meyer provides a field-tested model for decoding how cultural differences impact international business.\u00a0 She combines a smart analytical framework with practical, actionable advice for working in a global world. Whether you need to motivate employees, delight clients, or simply organize a conference call among members of a cross-cultural team, the eight dimensions featured in\u00a0The Culture Map\u00a0<\/em>will help you improve your effectiveness.\u00a0 By analyzing the positioning of one culture relative to another, the dimensions enable you to decode how culture influences your own international collaboration.<\/p>\n

The book is also filled with engaging, real-life stories and anecdotes from around the world that impart important lessons about global teamwork and international collaboration, including:<\/p>\n